Tesco Sampling & Demonstrations

Book online

There are two simple steps to make a booking. You can complete both forms online, but if you have a query please contact Jacqui Gray on 020 7071 1537.

Complete a provisional booking form

Complete a provisional booking form. This allows lime to check availability and hold demonstration dates until the final booking form is received and approved by the Tesco Buyer.

Book online

Complete a final booking form

Complete a final booking form for the approved dates (approximately 8 weeks before the demonstration).

Book online

On receipt of the final booking form, your Account Handler will contact the Tesco Buyer for their approval. Only the relevant Tesco Buyer can give approval for the activity to take place. Your Account Handler will also contact Stock Control to gain approval on any stock allocation requested on your final booking form.

The lime Tesco team can only proceed with booking once the final booking form has been returned, authorised by both yourself and the Tesco Buyer. This is the formal agreement between you and the Buyer.

What is the booking process?

Timing Action Who
10 weeks before Complete Provisional Booking Form Supplier
8 weeks before Final Booking Form to be completed in full and sent back to your Account Handler Supplier
Buyer Approval requested by lime lime/Tesco
Stock Control approval requested by lime (if required) lime/Tesco
Barcode Request Form submitted (if required) Supplier
6 weeks before lime Account Handler will contact you to confirm receipt of your booking and to discuss any outstanding issues lime
4 weeks before Confirmation letter sent out from lime to supplier & Tesco contacts lime
100% upfront invoice despatched from lime lime
3 weeks before Stock Allocation sent to Tesco by lime lime
Briefing Information to be sent to lime Supplier
2 weeks before POS to be sent to lime Handling House Supplier
1st Demonstration planner issued to stores notifying them of activity lime
  Briefing document approved Supplier
1 week before Promotional Kits and brief sent to demonstrators lime
2nd Demonstration planner issued to stores notifying them of activity lime
Demonstration Live
1 week after Interim report produced lime
6 weeks after Final report produced and any necessary credits raised lime

Restrictions and terms

Selected Store Lists

lime can only guarantee that 50% of all selected store lists will be fulfilled, the remaining stores will be chosen by lime, based on store stocking lists and a selection of different format sized stores.

Busy Stores

Tesco have identified a group of ‘busy’ stores. These have been classified as busy stores as sales per square foot exceed a set level which leads to increased congestion issues.

In order to reduce congestion we are unable to carry out demonstrations in ‘busy’ stores on a Friday or Saturday. Your Account Handler will notify you at the confirmation stage which stores will be booked on the Friday and Saturday and which are busy stores and will be worked mid-week the following week.

Terms and conditions

Please read the full Tesco Sampling Terms and Conditions.

Submission of a Final Booking Form will be deemed as acceptance of our Terms & Conditions.